The Best Commercial Ever Made Aired Today (1984) #Apple1984 #SuperBowl Directed by Ridley Scott, Apple's "1984" commercial showed a dystopian world controlled by "Big Brother" (a jab at IBM). Suddenly, a heroine runs in and smashes the screen with a sledgehammer! It was dark, cinematic, and didn't even show the product it was selling—the new Macintosh.Commercial | Big Bang Bogan
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Who remembers Apple’s groundbreaking (and first) commercial, “1984” directed by Ridley Scott? Watch the full Super Bowl spot: bit.ly/RSASBTop5 | Ridley Scott Creative Group
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Apple's iconic "1984" Super Bowl commercial aired on January 22, 1984, during Super Bowl XVIII, introducing the Macintosh as a revolutionary force against conformity, inspired by Orwell's novel, and was considered "weird" because it barely showed the product, presented a dystopian narrative, and was almost pulled by the board despite its massive impact on advertising and the Apple brand.What it was: A cinematic, 60-second ad directed by Ridley Scott, depicting a dystopian future where a hammer-w
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Apple’s ‘1984’ rises again with its call to resist an Orwellian nightmare. More here: http://adweek.it/2knYlGM | Adweek
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Apple and Ridley Scott presented the most awaited event of 1984: the introduction of Apple Macintosh personal computer to the world. With a concept directly influenced by George Orwell’s classic novel “Nineteen Eighty-Four”, Scott offers a heroine who destroys the repressive present led by the Big Brother in order to bring a future full of new perspectives. The 60-second ad - which has been named the greatest TV commercial of all time by TV Guide and Advertising Age magazines - aired during the
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