McCann Worldgroup’s mission is to help brands earn a meaningful role in people’s lives, and when we say “people,” we mean ALL people. We are proud to continue elevating creative work from across the network that demonstrates our commitment to Conscious Inclusion. This next series showcases campaigns that sought to earn a meaningful role within and through the disabled* and neurodiverse community. Mastercard, one of our longstanding clients and one of the world’s most significant brands, partnere
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McCann Worldgroup’s mission is to help brands earn a meaningful rol…
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COCA-COLA HALF FULL - MCCANN WORLDGROUP ROMANIA
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McCann Worldgroup’s mission is to help brands earn a meaningful role in people’s lives, and when we say “people,” we mean ALL people. Throughout the month of July, we continued elevating creative work from across the network that demonstrates our commitment to Conscious Inclusion. The series of five client features showcased campaigns that sought to earn a meaningful role within and through the disabled* and neurodiverse community. We conclude this ode to the multidimensionality of disability wi
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FacebookMcCann Worldgroup
MCCANN World Group COO: “Innovation secrets”
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McCANN on Instagram: "Today marks McCann Worldgroup’s 7th annual Day for Meaning, our global tradition of coming together to deepen our understanding of cultural nuances across communities worldwide. DFM serves as our unique catalyst for unleashing radical creativity through the practice of Conscious Inclusion, which fuels bold ideas and breakthrough work that inspires our people, moves markets and creates lasting value for our clients. We are excited for this annual recentering of our culture,
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IKEA Spain launched a new campaign that demonstrates how the brand stands by people when important changes take place in their lives. The campaign, from McCann Worldgroup Spain's Madrid office, includes four TV commercials that show how, when life surprises us with new changes, IKEA responds with products that help us adapt to, and enjoy, our new situations. The work also highlights that IKEA provides solutions for changes large and small, and with budgets top of mind. The campaign tag line: "Li
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IKEA Spain launched a new campaign that demonstrates how …
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FacebookMcCann Worldgroup
IKEA THISABLES CASE STUDY by MCCANN TEL AVIV
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