Having already conquered the cinema and home entertainment worlds, Dolby has been on a campaign over recent years to dominate ...

Dolby Laboratories, a global leader in immersive entertainment technologies, and BMW have announced the world premiere of the ...

Bowers & Wilkins’ Diamond Series Surround System is now available in the brand new BMW iX and it is more than your typical car stereo system. The Bowers & Wilkins Diamond Surround Sound System in the ...

The 2024 BMW XM Plug-in Hybrid SUV offers optional Bowers & Wilkins premium car audio system featuring 20 speakers and 1,475 watts of power. The audio system in the 2024 BMW XM and X7 Series SUVs can ...

Luxury audio on four wheels ...

Nowadays, with in-car sound systems being as good as they are straight from the factory, it makes little to no sense spending additional money on upgrading your speakers or subwoofer just so you can ...

The introduction of Dolby Atmos in the BMW 7 Series — and its expansion to additional models including the BMW iX3 Long ...

In April 2026, BMW announced it had debuted Dolby Atmos in the new BMW 7 Series, with plans to extend the immersive audio technology across additional BMW models and showcase it at the Beijing Auto ...