Salesforce's big idea is one that you've heard of before from other enterprise software vendors--a 360 degree view of the customer--with different lens. The big question will come down to executing ...

Salesforce unveiled the latest version of its Sales Cloud solution, Sales Cloud 360, a growth platform for digital sales that combines Salesforce’s technology and partner ecosystem to enable ...

Salesforce on Tuesday introduced Salesforce Customer 360, a unified customer ID that connects profile data across its Sales, Services, Commerce and Marketing cloud product suites. “There are so many ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Salesforce has launched new data cloud, AI and automation capabilities to ...

Salesforce is expanding its consumer data platform offering to healthcare and life sciences companies to support the shift to tech-enabled care delivery. Announced at this year’s Healthcare ...

Salesforce and Google announced Wednesday that data from Salesforce's Sales Cloud can now be imported directly into Google Analytics 360. The integration stems from a strategic partnership that the ...

Marc Benioff, Salesforce co-founder and co-CEO, gives the keynote address at Dreamforce 2017. (Salesforce Photo by Jakub Mosur Photography) Enterprise software companies are thinking along the same ...

The new platform packages Salesforce’s AI and developer tools into a headless, API‑driven layer designed for software agents to execute business processes without human interfaces.

Salesforce enhanced its Service Cloud 360 offering with two new sets of automation and digital contact tools designed to automatically engage customers and address their needs in all relevant digital ...

Customer relationship management (CRM) software provider Salesforce has signed a definitive agreement to acquire cloud-based point-of-sale (PoS) software vendor PredictSpring to augment its existing ...